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How to Use Long Tail Keywords in Headlines

According to Worldometers, every day we are inundated with more than 2 million blog posts and 200 billion emails. No matter what you are writing – blog posts, emails, online ads, or anything else – the headline is a crucial element. How do you get people to stop and read what you write when there’s […]


Shopping Online? How To Get The Best Price

Thanks to dynamic surge pricing, retailers have made online shopping more complicated for shoppers. It used to be easy – practically any online purchase was less expensive than one made at a brick and mortar store. With dynamic pricing – businesses set prices based on market demand and user browsing – online shopping requires creative […]


5-Step Checklist for Revamping Your Small Business Online Presence

According to Adweek, 81% of consumers conduct research online before buying something. You almost certainly already know this and pivoted your business storefront online years ago, but unless you are remarkably vigilant of the latest trends, your online presence could probably use an upgrade. Changes continuously sweep across the internet, social media, Google, and the content marketing […]

How To Get Great Online Reviews

Online reviews are important to consumers and businesses. With today’s fast pace and the ubiquity of internet access, consumers consult online reviews before making purchasing decisions. Reviews can literally sway you towards or away from a product or service. Whether these reviews are on Amazon, Google, Yelp, or a medical doctor review site doesn’t really […]

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