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5-Step Checklist for Revamping Your Small Business Online Presence

According to Adweek, 81% of consumers conduct research online before buying something. You almost certainly already know this and pivoted your business storefront online years ago, but unless you are remarkably vigilant of the latest trends, your online presence could probably use an upgrade. Changes continuously sweep across the internet, social media, Google, and the content marketing […]

How To Get Great Online Reviews

Online reviews are important to consumers and businesses. With today’s fast pace and the ubiquity of internet access, consumers consult online reviews before making purchasing decisions. Reviews can literally sway you towards or away from a product or service. Whether these reviews are on Amazon, Google, Yelp, or a medical doctor review site doesn’t really […]

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How To Deal With Negative Online Reviews

Online reviews are important to consumers and businesses. With today’s fast pace and the ubiquity of internet access, consumers consult online reviews before making purchasing decisions. Reviews can literally sway you towards or away from a product or service. Whether these reviews are on Amazon, Google, Yelp, or a medical doctor review site doesn’t really […]

What are long-tail-keywords and why are they important?

Long-tail keywords are longer and much more specific keyword phrases that people type into search engines. So instead of googling “shoes” when we want to search for “Italian carbon fiber cycling shoes”, we search with a much more specific long-tail keyword phrase that drills down directly to the information we want to find. There is […]

How to Build a Referral Program – Part 3 – Tools to Make a Referral Program a Reality

Tools to Make a Referral Program a Reality If building a referral program sounds very complicated, particularly if you’re not a web developer and have no talent for online marketing, maybe this post will be helpful. Fortunately, there are a number of tools that already exist on the market for taking the complicated and making […]

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Internet Marketing Tips For Restaurant Owners

It is common knowledge that the restaurant industry is extremely competitive. Although food is in constant demand, many cities are over-saturated with restaurants and – as a result – there are more tables than customers. Consequently, many restaurants suffer losses and many go out of business within a few months. To succeed, restaurant owners have […]

Get Automatic Reviews With A System

Systems help simplify complicated things. In this case, getting automatic reviews shouldn’t be something that you try to do periodically. It should be something that you do with every single customer or client. To maximize the number of positive reviews you get, you need a foolproof system. Amazon’s system is fairly straightforward: You buy a […]

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