How to get your content to appear in a Google featured snippet?
On the Connect4 Consulting website, the page with the highest traffic and ranking is a blog post I wrote in 2016 titled “How to Sync Multiple Google Calendars to Your IPhone or IPad.” I didn’t know it at the time, but I was answering a popular question that – at the time – didn’t have many straightforward answers. My answer is featured in a Google snippet and also one of the highest-ranked keywords on the search results page.
How to Get Your Content to Appear in a Google Featured Snippet
- Know your audience
- Do your keyword research to understand what your audience is looking for online
- Create high quality content that is detailed and specifically answers questions
- Be the best at answering questions
- Outperform your competition
- Make sure you understand on-page ranking factors and implement them on your site
- Focus on formatting – consider using lists, tables, bullet points, charts
Leave a Reply
Want to join the discussion?Feel free to contribute!